Ministry of Jal Shakti is taking up a nationwide campaign “Jal Shakti Abhiyan: Catch the Rain” (JSA: CTR) focusing on saving and conserving rainwater with the theme “Source sustainability for drinking water” from 04 March 2023 to 30 November 2023 in the pre-monsoon and monsoon periods of 2023, covering both urban and rural areas of all the districts in the country. This year the key focus of JSA: CTR - 2023 is on ensuring source sustainability in 150 water-stressed districts of the country, identified by Jal Jeevan Mission.
National Water Mission, Ministry of Jal Shakti launched a campaign “Catch The Rain” with the tag line “Catch the rain, where it falls when it falls” in 2020 to nudge the states and all stakeholders to create Rain Water Harvesting Structures (RWHS) suitable to the climatic conditions and sub-soil strata, with people’s active participation. In 2021 & 2022 “Catch the Rain” was subsumed in Jal Shakti Abhiyan which was implemented across all districts of the country.
NWM to commemorate the work done under Jal Shakti Abhiyan: Catch The Rain initiatives. The “My Stamp” marks the most important source of inspiration. With the focus on the theme of Source Sustainability for Drinking Water & symbolizing “Nari” the women's drive for the conservation of water, hence we launched this stamp with a motivation in mind & inspiration in our hearts to work persistently for saving water for the generations to come.
#JalShaktiSeNariShakti #NariShaktiSeJalShakti